Franchising FAQ: What Franchise Marketing Tactics Helped Grow Your Operation?

marketing-man-person-communicationAt Bin There Dump That, we know that we have a great product and an unbeatable service model. However, in order for our franchisees to thrive, their potential customers need to know it, too — and a successful franchise marketing strategy is essential to making that happen.

But how can you create a strategy that works for you? To find out, we asked our own franchise operators from throughout North America to weigh in.

Here are the top franchise marketing tactics that helped them grow their franchises, and that you can use to grow yours. Continue reading “Franchising FAQ: What Franchise Marketing Tactics Helped Grow Your Operation?”

Franchising FAQ: What Type Of Franchise Training Can I Expect To Receive?

franchise training plays an important role in the success of a franchiseeEighty percent of businesses fail within the first five years. However, the success rate for franchises is markedly better, with a recent study uncovering that only 15 percent of franchises go out of business during this same time frame.

Franchise operators clearly enjoy more success during their formative years than independent business owners. But why?

A big reason is because of the training that they receive. Whereas entrepreneurs and independent business owners must figure out everything — marketing, financing, sales strategies, hiring, etc. — on their own, franchisees receive the guidance and direction they need to get their operations up and running as quickly and profitably as possible.

At Bin There Dump That, we recognize the important role that training plays in preparing our franchisees for success. If you’re interested in becoming a part of our team, we want to take this time to prepare you for our training program.

Here’s a look at some of the franchise training you can expect to receive: Continue reading “Franchising FAQ: What Type Of Franchise Training Can I Expect To Receive?”

The 8 Best Interview Questions For Small Business Owners

avoid asking generic interview questions when hiring for a franchiseBetween securing funding, creating a business plan, balancing your books and overcoming common challenges, building a great franchise business takes a lot of work. But to keep it running — and keep it successful — you’ll need to build a great team.

But with so many job seekers out there, how can you determine the right hires for your franchise? The key is to ask the right questions during the interview process.

Asking generic questions, such as “can you tell me about yourself,” or “what is your greatest weakness” will get you generic responses.

Instead, you’ll want to delve deeper to get a better understanding of each candidate’s skills, accomplishments, attitude and behavior. Continue reading “The 8 Best Interview Questions For Small Business Owners”